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Traffic Building from
1stChoiceEcommerce.com
Why invest in Traffic Building?
More quality visitors to your site means more new
customers.
Improve your search engine ranking.
Lower your advertising costs.
Reduce reliance on paid placement advertising.
How does it work?
We develop a section in your website to promote other
companies/websites that your audience might also be
interested in. We request return links from those companies.
Visitors on link partner websites "click thru" to your
website.
Result:
Your site receives new traffic from your link partners.
Your site ranks better in the search results because it
appears to be more popular and trusted.
How much time before I see results?
Approximately three months. You will see a boost in traffic
and some search engine ranking improvement. Things steadily
improve from there.
Is it expensive?
Not at all; in fact it is a great investment when compared
to traditional advertising because you will continue to have
great search engine ranking long after you stop paying for
our services.
How can I measure the results?
We provide you with detailed reports that show you the
following:
Search engine rank for each keyword/key phrase before,
during, and after the campaign.
Number of visitors before, during and after our work.
Number of links created.
List of sites linking to you.
Our strategy is to contact other websites and setup a
links that send qualified visitors to your site and help
improve your link popularity. We work fast and with a
personal touch to maximize your results.
We provide you with bimonthly reports that allow you to
measure your improved rankings and increased traffic levels.
We will guarantee you links from our growing network of
clients and partners. Once your links are in place they will
continue to send you valuable traffic for years to come.
We also setup Google's award winning Google Analytics system
on your site. Google Analytics will help you spot trends and
analyze customer behavior. This sophisticated but easy to
use system tells you where your business is coming from, how
many visitors you receive a day, and what advertisements are
and aren't performing. These statistics can be tied into
your Google AdWords pay per click campaign to analyze ROI.
Will I have a massive free for all "links" page on my
site?
No, we only link to and from reputable sites that will send
you high quality traffic that will actually buy things from
your site.
Give me an example of how link development produces
higher ROI than pay per click advertising:
Pay per click advertising gets more competitive and
expensive year after year; this means that you will be
paying more per click next year than this year. Traffic
coming from your link partners actually goes down in price
the longer the link is active. Say the cost of a link is $50
and you receive just 100 click throughs a year from it; that
is just $0.50 per click. Now say this link stays active for
3 years and you receive 300 total click throughs. The cost
per click is just $0.16.
In reality a decent link partner is capable of sending you 5
to 10 clicks per day or up to 3,500 clicks per year.
Multiply that by 3 years and you get 10,500 visitors... if
the link cost $50 to setup then your cost per visitor is
just $0.0047. Now compare that to the expected going rate
per click in three years and you will understand why link
development is a smart use of your advertising budget.
Note; these estimates do not include traffic received as a
result of boosted search engine rankings.
What other expenses can I expect?
Once you have setup links it is a good idea to maintain an
ongoing rapport with your link partners; sending them off an
email every few months is a good idea. Combining these
"check in" emails with "link upgrade" propositions is a
smart way to go. A "link upgrade" is where you offer to
boost the visibility of your link to the link partner in
exchange for an equal boost in visibility of your link on
their site. Example: Before your link was mixed in with some
other related links on the link partner site; this link sent
you about 150 clicks per year. Your link was upgraded by
adding a photo next to your link and moving it to the top of
the list; this results in three times the amount of click
throughs from this site and a stronger relationship with the
link partner. So the maintenance expenses are offset by
improving link quality.
Where will we link to our link partners on our site?
This is different with each customer and is a very important
ingredient in a successful traffic building program.
Creating an area on your site that is interesting to your
existing visitors and looks like a place where your link
partners would actually receive some traffic from is the
key.
I'd like to have a quick chat on the phone to discuss ideas
for this.
How much does it all cost?
We have a setup cost of $500 to develop the strategy and
implement it into your site. After that we charge by how
many targets are pursued. 50 targets for $200 is $4 per
target. An estimated 10% success rate gives you 5 links or
roughly $40 per link. "Targets" are websites that we add to
your directory/links pages and contact by email requesting a
return link. It is good to start with a small amount of
targets so that the people we contact feel a personal touch.
It takes approximately six weeks to get through the first 50
targets. They each receive a series of hand written emails;
we do not SPAM hundreds of sites or use any bulk emailing
software. The next step is to remove all sites from your
directory that didn't want to participate in the link
exchange and contact an additional 50 targets. We repeat
this process until you reach your desired traffic and
ranking levels.
Ready to get started?
Yes - Call
us or email us to get started now.
No; I have
some additional questions.
No; sounds too
good to be true.
No; this isn't
within my current budget.
Screenshots of a sample
integration:



Ready to get started?
Yes - Call
us or email us to get started now.
No; I have
some additional questions.
No; sounds too
good to be true.
No; this isn't
within my current budget.
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